Goji Juice Color

Our goji juice is bright vibrant orange in color and deliciously sweet. Most 100% pure goji juices are dark reddish brown to brown in color and taste like burnt molasses or prune juice. Freshly squeezed goji juice does not taste like burnt molasses or prune juice. We’re guessing these juices were over heated and over processed -which not only affects the taste but the delicate nutrients.